Aramada geride kalan WordPress sitelerinin \u00e7o\u011funda eksik olan \u015fey gizli bir taktik de\u011fil, temel ayarlard\u0131r. \u00c7o\u011fu zaman da bu ayarlar bir tasar\u0131m de\u011fi\u015fikli\u011fi s\u0131ras\u0131nda kimse fark etmeden bozulur. A\u015fa\u011f\u0131daki liste, bir siteyi yay\u0131na almadan \u00f6nce ve sonra birka\u00e7 ayda bir ba\u015ftan ge\u00e7ti\u011fimiz kontrol listesi. Her madde birka\u00e7 dakika s\u00fcrer ve hepsi birlikte arama motorlar\u0131n\u0131n sayfalar\u0131n\u0131z\u0131 bulmas\u0131, anlamas\u0131 ve g\u00f6stermesi i\u00e7in gerekenleri kapsar.<\/p>\n\n\n\n
\u0130\u015fe her \u015feyi gizleyen ayardan ba\u015flay\u0131n. Ayarlar \u203a Okuma<\/strong> ekran\u0131ndaki “Arama motorlar\u0131n\u0131n bu siteyi dizine eklemesini engelle” se\u00e7ene\u011fi canl\u0131 sitede kapal\u0131 olmal\u0131. Test kopyas\u0131 yay\u0131na al\u0131n\u0131rken bu kutu s\u0131k s\u0131k a\u00e7\u0131k unutulur.<\/p>\n\n\n\n Sonra \u00f6nemsedi\u011finiz her sayfan\u0131n 200 durum koduyla a\u00e7\u0131ld\u0131\u011f\u0131na, WordPress 5.5 s\u00fcr\u00fcm\u00fcnden beri \u0130\u00e7i bo\u015f sayfalar\u0131 d\u0131\u015far\u0131da b\u0131rak\u0131n: tek yaz\u0131l\u0131k etiket ar\u015fivleri, tek yazarl\u0131 sitede yazar sayfalar\u0131, sepet ve \u00f6deme sayfalar\u0131. Bunlar tarama b\u00fct\u00e7esini harcar ve nadiren bir aramaya cevap verir.<\/p>\n\n\n\n Ba\u015fl\u0131k, arama sonu\u00e7lar\u0131nda t\u0131klanan sat\u0131rd\u0131r. Ana konuyu ba\u015fa yaz\u0131n, 60 karakter civar\u0131nda tutun ve her sayfada farkl\u0131 olsun. Meta a\u00e7\u0131klama s\u0131ralamay\u0131 do\u011frudan etkilemez ama \u00e7o\u011fu zaman ba\u015fl\u0131\u011f\u0131n alt\u0131ndaki \u00f6zet olarak g\u00f6r\u00fcn\u00fcr, yani t\u0131klan\u0131p t\u0131klanmayaca\u011f\u0131n\u0131z\u0131 o belirler. Sayfan\u0131n okura ne verdi\u011fini s\u00f6yleyen, 150 karakter civar\u0131nda bir iki sade c\u00fcmle yeterli.<\/p>\n\n\n\n Google, aramaya daha uygun buldu\u011fu ba\u015fka bir sat\u0131r varsa ikisini de de\u011fi\u015ftirebilir. Sayfan\u0131n ana ba\u015fl\u0131\u011f\u0131yla uyumlu ba\u015fl\u0131klar daha az de\u011fi\u015ftirilir.<\/p>\n\n\n\n Her sayfada konuyu s\u00f6yleyen tek bir H1 olsun. Alt\u0131ndaki H2 ve H3 ba\u015fl\u0131klar bir i\u00e7indekiler tablosu gibi okunmal\u0131. G\u00f6r\u00fcn\u00fcm i\u00e7in seviye atlamak ya da ba\u015fl\u0131klar\u0131 s\u00fcs olarak kullanmak, hem ekran okuyucular\u0131n hem de arama motorlar\u0131n\u0131n sayfay\u0131 anlamas\u0131n\u0131 zorla\u015ft\u0131r\u0131r.<\/p>\n\n\n\n \u0130\u00e7 ba\u011flant\u0131lar ziyaret\u00e7iyi bir sonraki sayfaya ta\u015f\u0131r ve arama motorlar\u0131na hangi sayfalar\u0131n \u00f6nemli oldu\u011funu g\u00f6sterir. Yeni yaz\u0131lardan ilgili eski yaz\u0131lara, rehberlerden bahsettikleri \u00fcr\u00fcn ya da hizmete ba\u011flant\u0131 verin. “Buraya t\u0131klay\u0131n” yerine ne oldu\u011funu anlatan bir ba\u011flant\u0131 metni kullan\u0131n (“\u00e7ok dilli SEO rehberi” gibi). Kendisine hi\u00e7 ba\u011flant\u0131 verilmeyen bir sayfa, site haritas\u0131nda olsa bile zor ke\u015ffedilir.<\/p>\n\n\n\n Anlam\u0131 olan her g\u00f6rsele ne g\u00f6sterdi\u011fini s\u00f6yleyen k\u0131sa bir alternatif metin yaz\u0131n. Dosya ad\u0131n\u0131 a\u00e7\u0131klay\u0131c\u0131 se\u00e7in, m\u00fcmk\u00fcnse WebP ya da AVIF kullan\u0131n ve geni\u015flik ile y\u00fcksekli\u011fi belirtin ki g\u00f6rseller y\u00fcklenirken sayfa kaymas\u0131n.<\/p>\n\n\n\n Yap\u0131sal veri, arama motorlar\u0131na sayfan\u0131n ne oldu\u011funu s\u00f6yler: bir kurum, bir makale, bir \u00fcr\u00fcn, bir i\u00e7erik haritas\u0131. Sayfay\u0131 zengin sonu\u00e7lara uygun hale getirebilir, ama Google bunu garanti etmez. Ana sayfada Organization ve WebSite, yaz\u0131larda Article, her yerde BreadcrumbList ile ba\u015flay\u0131n. Desteklenen t\u00fcrler Google’\u0131n yap\u0131sal veri rehberinde<\/a> listeleniyor; sayfan\u0131z\u0131 Zengin Sonu\u00e7lar Testi<\/a> ile deneyebilirsiniz.<\/p>\n\n\n\n Open Graph etiketleri, ba\u011flant\u0131n\u0131z WhatsApp, LinkedIn ya da Facebook’ta payla\u015f\u0131ld\u0131\u011f\u0131nda g\u00f6r\u00fcnen ba\u015fl\u0131\u011f\u0131, a\u00e7\u0131klamay\u0131 ve g\u00f6rseli belirler. 1200\u00d7630 boyutunda bir g\u00f6rsel ve net bir ba\u015fl\u0131k, payla\u015f\u0131lan ba\u011flant\u0131ya g\u00fcven verir.<\/p>\n\n\n\n Sayfa deneyimi Google’\u0131n s\u0131ralamas\u0131nda rol oynar; yava\u015f sayfalar ise s\u0131ralamaya girmeden ziyaret\u00e7i kaybeder. \u00dc\u00e7 Core Web Vitals \u00f6l\u00e7\u00fcm\u00fcne bak\u0131n ve en b\u00fcy\u00fck sorundan ba\u015flay\u0131n. Her \u00f6l\u00e7\u00fcm\u00fc WordPress’te Core Web Vitals yaz\u0131m\u0131zda<\/a> tek tek anlatt\u0131k.<\/p>\n\n\n\n Tema de\u011fi\u015fikli\u011fi, eklenti g\u00fcncellemesi ve ta\u015f\u0131ma, SEO’nun en s\u0131k bozuldu\u011fu anlard\u0131r. Her birinden sonra birka\u00e7 \u00f6nemli sayfan\u0131n ba\u015fl\u0131\u011f\u0131na, a\u00e7\u0131klamas\u0131na, kanonik adresine, robots etiketine ve yap\u0131sal verisine bak\u0131n. Ard\u0131ndan Search Console’daki Sayfalar raporunda dizine eklenen sayfa say\u0131s\u0131nda ani bir d\u00fc\u015f\u00fc\u015f var m\u0131, izleyin.<\/p>\n\n\n\n WordPress SEO eklentimiz Flux SEO<\/a>, 2, 3, 7 ve 8. maddeleri haz\u0131r ayarlarla halleder: sayfa ba\u015f\u0131na ba\u015fl\u0131k ve a\u00e7\u0131klama, kanonik ve robots etiketleri, 1200\u00d7630 payla\u015f\u0131m g\u00f6rseliyle Open Graph, Organization, WebSite, Article ve BreadcrumbList \u015femas\u0131, site haritas\u0131 d\u00fczenlemeleri ve IndexNow bildirimleri. SEO kontrol\u00fc de a\u00e7\u0131klamas\u0131 eksik, ba\u015fl\u0131\u011f\u0131 uzun, \u00f6ne \u00e7\u0131kan g\u00f6rseli ya da i\u00e7 ba\u011flant\u0131s\u0131 olmayan her sayfay\u0131 listeler; listenin geri kalan\u0131 b\u00f6ylece bir yap\u0131lacaklar listesine d\u00f6n\u00fc\u015f\u00fcr. Siteniz birden fazla dilde yay\u0131ndaysa s\u0131rada \u00e7ok dilli SEO rehberimiz<\/a> var.<\/p>\n\n","protected":false},"excerpt":{"rendered":" Arama motorlar\u0131n\u0131n bir WordPress sitesinden bekledi\u011fi on kontrol: dizine ekleme, site haritas\u0131, ba\u015fl\u0131klar, i\u00e7 ba\u011flant\u0131lar, g\u00f6rseller, \u015fema, payla\u015f\u0131m, h\u0131z ve d\u00fczenli kontrol.<\/p>\n","protected":false},"author":1,"featured_media":48,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_flxseo_title":"WordPress SEO kontrol listesi: 2026 i\u00e7in 10 pratik ad\u0131m","_flxseo_desc":"Bir \u00f6\u011fleden sonrada bitirebilece\u011finiz WordPress SEO kontrol listesi: dizine ekleme, XML site haritas\u0131, ba\u015fl\u0131k ve meta a\u00e7\u0131klama, i\u00e7 ba\u011flant\u0131, alt metin, \u015fema ve h\u0131z.","_flxseo_focus":"","_flxseo_noindex":false,"_flxseo_image":""},"categories":[21],"tags":[26,25,27,24],"class_list":["post-57","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-schema","tag-seo","tag-sitemap","tag-wordpress"],"lang":"tr","translations":{"en":56,"tr":57},"_links":{"self":[{"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/posts\/57","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/comments?post=57"}],"version-history":[{"count":1,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/posts\/57\/revisions"}],"predecessor-version":[{"id":64,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/posts\/57\/revisions\/64"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/media\/48"}],"wp:attachment":[{"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/media?parent=57"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/categories?post=57"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fluxwp.com\/tr\/wp-json\/wp\/v2\/tags?post=57"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}noindex<\/code> ta\u015f\u0131mad\u0131\u011f\u0131na ve kanonik adresinin kendisini g\u00f6sterdi\u011fine bak\u0131n. Kanonik adres test alan ad\u0131n\u0131 ya da ana sayfay\u0131 g\u00f6steriyorsa Google’a “bu sayfay\u0131 yok say” demi\u015f olursunuz.<\/p>\n\n\n\n2. Site haritas\u0131n\u0131 g\u00f6nderin<\/h2>\n\n\n\n
\/wp-sitemap.xml<\/code> adresinde kendili\u011finden bir XML site haritas\u0131 \u00fcretir. A\u00e7\u0131n, sayfalar\u0131n\u0131z\u0131n ve yaz\u0131lar\u0131n\u0131z\u0131n listede oldu\u011funu g\u00f6r\u00fcn, ard\u0131ndan Google Search Console ve Bing Webmaster Tools’a g\u00f6nderin. Haritada nelerin olmas\u0131 gerekti\u011fini Google’\u0131n site haritas\u0131 rehberi<\/a> anlat\u0131yor.<\/p>\n\n\n\n3. Her sayfaya ba\u015fl\u0131k ve a\u00e7\u0131klama yaz\u0131n<\/h2>\n\n\n\n
4. Tek H1, alt\u0131nda net bir iskelet<\/h2>\n\n\n\n
5. Sayfalar\u0131n\u0131z\u0131 birbirine ba\u011flay\u0131n<\/h2>\n\n\n\n
6. G\u00f6rselleri anlat\u0131n<\/h2>\n\n\n\n
7. Yap\u0131sal veri ekleyin<\/h2>\n\n\n\n
8. Payla\u015f\u0131ld\u0131\u011f\u0131nda d\u00fczg\u00fcn g\u00f6r\u00fcns\u00fcn<\/h2>\n\n\n\n
9. H\u0131z\u0131 ger\u00e7ek bir telefonda \u00f6l\u00e7\u00fcn<\/h2>\n\n\n\n
10. Her b\u00fcy\u00fck de\u011fi\u015fiklikten sonra tekrar bak\u0131n<\/h2>\n\n\n\n
FluxWP bu listeyi nas\u0131l kar\u015f\u0131l\u0131yor?<\/h2>\n\n\n\n